Content rights
Perpetual Usage Rights
The brand may be able to use your content forever.
How long can the brand use this content?
Content rights
Paid Media Usage
Your content may be used in ads beyond organic posting.
Is paid usage included or separately priced?
AI and likeness
AI Training Rights
Your content may train AI models, an issue seen in cases like Lehrman v. Lovo.
Can I prohibit AI training use?
AI and likeness
Synthetic Voice
Your voice may be synthesized, an issue now appearing in federal litigation.
Can I limit voice clone usage?
AI and likeness
Name, Image, Likeness
Your face, handle, or identity may be used beyond the original post.
Where can my likeness appear?
Business limits
Exclusivity
You may be blocked from working with competing brands.
Which competitors and dates are covered?
Business limits
Non-Compete
You may be restricted from similar work after the campaign ends.
What work is restricted after this deal?
Workflow
Deliverables Scope
The contract may define more content than you expected.
Exactly what files, formats, and revisions are included?
Uncapped revisions can turn a small deal into open-ended work.
How many revision rounds are included?
Payment may be delayed until approval, posting, or campaign completion.
When is payment due and what triggers it?
The contract may define who can end the deal and what happens next.
Can either side end the agreement without cause?
Exit terms
Breach Penalties
The contract may attach financial consequences to missed obligations.
What damages or penalties are named?